“WE ARE THE FIRST CROATIAN MILITARY STARTUP TO BE EXPORTED TO THE WHOLE WORLD. ONE THING WAS CRUCIAL FOR SUCCESS”
HOW WE MANAGED TO DO IT?
Ivan Karol, 34, loves airsoft, a military simulation sport similar to paintball that uses firearm replicas.And in just one game, he had a great idea: he realized that there was a need for better camouflage and concealment of the reflection of military equipment in the face of rapidly growing detection technology.Gearskin was created very quickly – a camouflage high-tech self-adhesive fabric resistant to water, oil, acid and soiling.It protects the user’s equipment from external mechanical and chemical influences and acts as a surreptitious effect on the infrared spectrum, which is essential when operating in front of night-time detection devices.It sounds like SF, but with the help of people from his company Rasa and strategic partner of Čakovec’s Čateks dd, he created the first prototype of a fabric that selectively repels certain elements (water, acid, oils) on the reverse while absorbing parts of the eye’s visible and invisible light spectrum.When, after much effort and hard work, they succeeded, they knew that they had something unique in the world that was applicable to all aspects of human action.They decided to go head to head and win the hardest first – the military market.Production of the fabric for decorative purposes will soon follow, followed by the medical-antibacterial line and the aerospace-auto-moto industrial version.Some foreign military-established media have already declared them the biggest covert innovation in the last 10 years!
How did they succeed?WHAT WAS THE BIGGEST CHALLENGE AND WHAT DID YOU LEARN?
“Success is a very relative term and, as a rule, measured in bank account numbers and company growth exponential factors, we measure it by the fact that we are the first Croatian military startup whose products are marketed on all populated continents.Our product is used by the US, France, Germany, Italy, Sniper School of the United Kingdom Special Forces, and we have gained an enviable network of partners, users, fans and friends worldwide.The key to this is uncompromising renunciation in all walks of life, commitment to the goal, persistence and repetition of it all, every day for the last 6 years.Along the way, there is a real hurdle of a financial nature as the physical product seeks idyllic financing.But this is where we learned that money is an easily obtainable “commodity” with quality strategic partners and investors who recognize and share your vision.
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